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Make
your sponsorship work for you.
Promotions
increase market penetration
-
Create tools for regional managers, distributors, and consumer
sales outlets. Conduct trackside driver autograph sessions and
promotions. Tie-in with point-of-purchase promotions and tailor
direct marketing initiatives, etc.
Hospitality
builds staff, key customer, and VIP relationships
-
Provide a unique and exciting experience that involves the female
members of your team as well as the spouses and families of all
your V.I.P.'s. You can build company loyalty by making your employees
members of the company's racing team.
Product
advertising increases nation-wide market share
-
Turn women race fans into fiercely loyal consumers of your products
or services. The television, newspaper, and racing magazine coverage
will expose corporate logos to customers actively looking for
companies on which to bestow loyalty.
Image
advertising improves corporate positioning
-
Reach and influence a broad audience of active consumers, especially
women, well beyond the audience for auto racing. Your company,
as a proud sponsor of a woman race car driver, can create print
ads that will be appreciated by all female decision makers.
Next: Contact us for more information.
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